Frequently Asked Questions

General FAQs about TechSpeak

What is TechSpeak?

TechSpeak is an online learning program developed by a seasoned CTO, Nelly Yusupova, where she teaches entrepreneurs the most efficient & effective way to manage development teams and projects…all based on time-tested strategies and methodologies that she uses every day, on every feature, on every project, with every developer.

TechSpeak is a fast-paced, information filled program that will take you from apprehension and trepidation to energized and empowered. It will provide you with a roadmap to avoid costly technology mistakes and provide you with clarity, vision, and the ability to execute consistently on the right strategies…fast-tracking your success and save you years of expensive trial and error.

Whether you're a beginner or a seasoned entrepreneur with a tech team, you will be able to learn a proven roadmap to accelerate your time to market. Every improvement in your process and team communications will have a great impact on your company's efficiency, speed, and bottom line.

All of the course materials including steaming videos, demos, PDF guides, checklists, and templates are within the online member portal so you can participate from anywhere.

 

Who is TechSpeak for?

Entrepreneurs from around the world have attended TechSpeak. It’s for entrepreneurs at ANY stage of development.

You should attend if you:

  • are an entrepreneur, founder, investor, executive, project manager, designer, and even a developer
  • need to become more familiar with the latest processes of building Web and Mobile applications
  • would like to learn how to outsource your development
  • would like to communicate more effectively with your tech team
  • are building the team and culture in your startup
  • are managing technology projects and time and budget are important to you

Have a Startup idea? This is what you will learn:

  • Validate your idea to ensure it is viable and solves a real problem. If you have already validated your idea and know it’s a good one and solves a real problem, you should use the validation process on every feature of every project with every developer.
  • Plan, in detail, your entire project so your tech team will know exactly what to do.
  • Find the tech team that will help turn your idea into a reality.

Already in a Startup? This is what you will learn:

  • Hire the right tech team and create the company culture you want.
  • Implement the best lean and agile project management techniques to ensure that you manage your project all the way through to delivery.
  • Scale your technology so your Startup can grow effectively and efficiently.

Developer? Designer? Project Manager? This is what you will learn:

  • Make your team more responsive to you as your leadership skills will improve.
  • Implement the best lean and agile project management techniques to deliver on time and on budget.
  • Gain your client’s trust and manage their expectations better.

Why did I create TechSpeak?

I created TechSpeak after speaking to thousands of entrepreneurs in my workshops and seminars at conferences across the country and hearing the horror stories about their tech projects getting out of control. I mean $60K, $80K, even a startup who lost $100K of their seed round…that wasn’t an uncommon story.

At first, I blamed the developers and could not understand how they could morally function like this or stay in business!

But the more I dug into it, the more I started realizing that the problem is not always with developers…sometimes…only sometimes…it’s the entrepreneur.

Part of the problem for the entrepreneur is:

  • Not knowing the process of building web and mobile applications
  • Not knowing how to communicate their ideas so that the tech team will know EXACTLY what to do
  • Not knowing how to hire the right tech people
  • Not knowing how to manage the project
  • Trusting that the developers will take care of everything
  • Not knowing the right questions to ask to ensure the right decisions are made for the business and that all of the technology decisions are aligned with business goals.


I created TechSpeak for Entrepreneurs to teach entrepreneurs the skills they need to become more capable and confident entrepreneurs.

Each TechSpeak workshop is designed to help you learn new processes that will prevent you from making
costly mistakes. It doesn’t mean that you won’t make mistakes. Everybody makes mistakes…I make mistakes! But
by knowing the right processes, you will be able to MINIMIZE the damage of mistakes.

 

I wish I would have done TechSpeak three years ago. Is it too late now?

Is the TechSpeak program also relevant for developers and/or tech consultants?

Should I enroll my entire team & freelancers in the TechSpeak program?

If you would like to learn about the team packages, please email us at team@techspeak.co

Some testimonials:

“I rescheduled surgery and missed an important family function to attend with no regrets. I’m sorry that I didn’t bring my entire staff!”
Susan Perry – CEO, Taylannas

“This is an entire soup-to-nuts workshop of everything you need to know to build a startup. This workshop would be great for the whole team!”
Ivy Eisenberg – Lean Customer Research/UX, Our Idea Works LLC

What if I already have a technical team and a process that they follow?

I am constantly asked to come into a company to “fix the process”.

Often times I find profound inefficiencies or no discernable process at all. Often times the technical teams simply don’t know what they are doing…even if they are good coders, they don’t know process and they don’t like process…they just want to write code.

TechSpeak will ensure that you will be better able to analyze and optimize your process for timely and cost efficient delivery and make it work for you and your business and ensure that you are not at the mercy of your tech team’s “process”.

A few TechSpeak graduates reported to me that they fired their CTO after attending TechSpeak.

Here is what some founders who had technical teams at the time of attending TechSpeak said:

“This seminar would have saved my startup tens of thousands of dollars and more importantly 6 months had I attended it a year ago”
Frank White – COO/CFO at CollegeFrog 

“I’m in my 3rd year of my software company, TechSpeak would have saved us close to half a million dollars in delays, development costs, and sleepless nights”
Eric Dosal – Co-Founder of BrightGauge Software

 

I'm a complete newbie and have no technical experience, will TechSpeak go over my head?

Newbs are more than welcome!

You don’t need technical experience to attend. When I developed the program, I wanted to make sure that all attendees walked away with an entire product development process – starting with validating an idea, though planning & execution, and then how to improving and scale.

Any past experience will help but it’s not necessary. The program is fast paced but I break down each process step-by-step and make sure everyone understands the material…even the newbies.

 

I work at a large company, can I benefit from attending TechSpeak?

Get ahead of the curve…it’s time to lead.

According to Gartner, more than 50% of established corporations will be leveraging lean startup techniques by 2021.

If your company is not using Lean and Agile methodologies, you can get ahead of the game and bring these concepts and techniques to your organization. If instead, you’d like to arrange for an in-house training, please contact us.

 

I already know some of the information, will I still benefit from TechSpeak?  Is this bootcamp for non-technical people only?

No, TechSpeak is NOT only for non-technical people. I am pretty sure you will learn a lot, no matter your background!

At TechSpeak, I teach a process that I’ve refined and optimized over many years of working on tech projects and managing technical teams. Lean and Agile methodologies are at the core of my development process, which allows teams to move and innovate quickly and efficiently…getting to success faster.

We’ve had entrepreneurs at every stage in business take TechSpeak – experienced Technologists, software & product developers, and founders with successful exits – they all learned a lot.

See some example testimonials below and you can read more testimonials in the results section.

“Even though I have worked in Technology for years, I learned a huge amount of usable advice that I can apply straight away to improve my latest business. I would recommend this bootcamp to anybody either in or contemplating a startup".
James Sowry
Director, Radix Software

“I have a strong background in software & product development, but I still learned an enormous amount. Even if you are technical and work at a big company, you’ll learn tons of practical & innovative concepts that you can put to use immediately in your organization.”
Ben Vides
VP, Strategy Development at Acceller

“I’m a developer yet I learned a lot of leadership, CEO things at TechSpeak. This workshop is not just for “non-techie” people, it’s also for developers who don’t want to remain “code monkeys” for ever!
Shiva Manjunath
Full stack developer & entrepreneur

“Had I known the information I learned at TechSpeak before, I wouldn’t just have a good exit, I would have had a GREAT exit.”
Josef Ruef
CEO of Verical.com & Mentor at Founder Institute

 

Should I wait until I have a business idea to I attend TechSpeak?

No! One of the most frequent comments in the feedback that I’ve received from entrepreneurs who were already in business when they attended TechSpeak is: “I wish I had taken this bootcamp before I started my company!”

Attending TechSpeak pre-idea phase will help you:

  1. Understand how to identify whether your idea is a Vitamin vs. a Painkiller. If your idea solves a real problem for a segment of a population (Painkiller), you will have an easier time convincing users to to pay for your product, which is an issue a lot of entrepreneurs struggle with.
  2. Become familiar with all of the concepts and processes and help you get comfortable with them, so when you’re ready to implement your idea, you will know exactly what to do and avoid most of the mistakes that entrepreneurs who don't know this process make.
 

I'm in pre-idea stage. When is the right time to join TechSpeak?

Should I do STAGE 1 of TechSpeak with a specific idea in mind or will it help me reach an idea that I should eventually be building?

I am a lead engineer and CTO myself, but I need to refine all of my processes before getting into my current venture. Is that a good idea?

Do you have a list of developers that you work with or will be able to recommend?

Does TechSpeak process help to manage Internet Of Things, hardware, or industrial design projects?

Does the program go into the types of agreements and contracts you have to have when you hire?

What is the difference between being a Scrum Master to doing your process?

Do you suggest I go through TechSpeak and then raise money and look for investors?

Do you offer a guarantee?

Yes! At TechSpeak, we are confident that you’ll get enormous benefit from the experience and we’re happy to back that up with our 90-day money back guarantee. See our refund policy for details.

If you follow and implement every one of the 10 steps in the process, it will help you think differently and on a whole new level. It will shift your thinking and shorten your timeline toward success. You will learn a lot of new concepts, terminologies, technologies and processes. So get ready to grow and have shifts in the way you lead, think, and work.

Can I expense this training as professional development or can my employer help pay for this?

For Entrepreneurs:
If you own your own business, you may be able to expense the cost of the TechSpeak Accelerator as a business expense. Professional development, especially training that enhances your ability to run your business more efficiently, can often be considered a deductible business expense. This could include learning how to manage tech projects, improve your product development processes, and lead your team more effectively—all key components of the TechSpeak Accelerator.

To do this, you’ll want to ensure the expense is categorized correctly in your accounting software or records, typically under “Professional Development” or “Training.” Consulting with your accountant or bookkeeper can help confirm that this training qualifies as a business expense and is deducted properly on your taxes.

Investing in your skills through the TechSpeak Self-Paced program and/or Expert-Led Accelerator not only benefits you personally but can also contribute to the overall success of your business—making it a smart and justifiable expense.

For Employees:
Many companies support their employees’ professional development and offer reimbursement for training programs that enhance job-related skills. The TechSpeak Self-Paced program and/or Expert-Led Accelerator is designed to equip you with essential skills in managing tech projects and teams, making it highly relevant to roles in product management, project management, and leadership.

You can present this program to your employer as an investment in your ability to contribute more effectively to the company’s tech initiatives. It’s worth checking with your HR department or manager about the possibility of expensing this training as part of your professional development. If your employer has a budget for continuing education or training, they may be willing to cover some or all of the costs. I can also provide any documentation or details you need to help make the case to your employer. Just let me know!

I have another question.  Can I speak with Nelly directly?

FAQs about TechSpeak Self-Paced Program

What is the difference between the TechSpeak Self-Paced program and the TechSpeak accelerator?

The TechSpeak Self-Paced Program is designed for entrepreneurs and teams that want to learn the TechSpeak 10-step process and move through the learning as fast as possible…they create their own pace.  Self-paced learning program allows more flexibility as to pacing of the learning and they themselves take on the responsibility to remain focused and disciplined through it all.

In the self-pace program, individuals and teams go through the curriculum and the frameworks on their own and when ready, join the weekly personalized group coaching sessions (currently happening every Friday at 11am EDT).  


During the weekly coaching calls, they get answers to their questions, receive guidance and gain clarity, become highly motivated achievers. They become a part of a thriving community of like-minded professionals going through the TechSpeak self-paced program.  Students also have access to discounted 1:1 support with a fractional CTO, if they need it.  You can self-enroll in the TechSpeak Self-Paced program at any time.
 
The TechSpeak Accelerator is designed for entrepreneurs who would like to have a more direction oriented and structured experience with personalized guidance, advice, and accountability.  This means that it runs on a set schedule with a seasoned CTO guiding you every step of the way.
Every week, you will be assigned coursework where you will learn the materials and take decisive action on what you learn. You will be given templates, guides, and checklists so you can save time and focus on doing the work.
You will then bring your work and questions to our live group sessions where you will be working with a facilitator (currently me) who will check your work, give you feedback, and answer any questions you may have to further your momentum and to ensure you’re not getting stuck.

We will run the accelerator experience a few times a year.  
Reserve your seat for the next cohort.

What is Included in the Self-Paced Program?

TechSpeak teaches the entire process starting from validating all of your ideas for every feature and functionality to make sure they are painkillers, building them, launching them, and iterating on them quickly so you can reach product market fit faster.

  1. 10-step Techspeak Framework 
    There are 10 training modules, 1 for every step in my 10-step process.
    There are over 7 hours of step-by-step video lessons, tutorials, guides, checklists and templates, and a very extensive resource guide with links to all of the tools that I mention.

You’ll have lifetime access to the program and you’ll have access to all of the modules the moment you register.  
  2. Weekly Live 1 hour Weekly Group Sessions 
    Weekly group coaching takes place online, every Friday at 11am EDT, so that you can get unstuck while you're implementing the process and maintain your momentum 
  3. Lifetime access to TechSpeak slack community
    Connect with other entrepreneurs going through the TechSpeak Academy.
  4. How to create a tech plan training (if you purchase All Stages package)
    Learn how to document knowledge and create systems in your company so you don’t get held hostage by developers and create a great employee onboarding tool. 
  5. Discounted 1:1 fractional CTO services
    Get access to a fractional CTO only if and only when you need high level strategic advice at $250/hr with no retainer minimums (normally $450+/hr)

👉 It's a FULL start to finish step-by-step system that makes it nearly impossible for you to fail at running your tech startup effectively and efficiently, even if you’re not a technical guru!

TechSpeak is designed to be the breakthrough that takes your entire startup to an extraordinary new level. It’s designed to put YOU back in charge of what’s most important -- your time and money. You’ll get the clarity, tools and support you need to create success on your own terms.

How long will TechSpeak take to learn and implement?

How can I delay the start of my weekly coaching?

I have another question.  Can I speak with Nelly directly?

FAQs about TechSpeak 10-Week, Expert-Led Program

What is the difference between the TechSpeak Self-Paced program and the TechSpeak 10-Week Expert-Led Programs?

The TechSpeak Self-Paced Program is designed for entrepreneurs and teams that want to learn the TechSpeak 10-step process and move through the learning as fast as possible…they create their own pace.  Self-paced learning program allows more flexibility as to pacing of the learning and they themselves take on the responsibility to remain focused and disciplined through it all.

In the self-pace program, individuals and teams go through the curriculum and the frameworks on their own and when ready, join the weekly personalized group coaching sessions (currently happening every Friday at 11am EDT).  


During the weekly coaching calls, they get answers to their questions, receive guidance and gain clarity, become highly motivated achievers. They become a part of a thriving community of like-minded professionals going through the TechSpeak self-paced program.  Students also have access to discounted 1:1 support with a fractional CTO, if they need it.  You can self-enroll in the TechSpeak Self-Paced program at any time.
 
The TechSpeak 10-Week Expert-Led Program is designed for entrepreneurs who would like to have a more direction oriented and structured experience with personalized guidance, advice, and accountability.  This means that it runs on a set schedule with a seasoned CTO guiding you every step of the way.


Every week, you will be assigned coursework where you will learn the materials and take decisive action on what you learn. You will be given templates, guides, and checklists so you can save time and focus on doing the work.


You will then bring your work and questions to our live group sessions where you will be working with a facilitator (currently me) who will check your work, give you feedback, and answer any questions you may have to further your momentum and to ensure you’re not getting stuck.

We will run the 10-Week Expert-Led experience a few times a year.  Reserve your seat for the next cohort.  

What is the time commitment and expected workload to complete the 10-Week Expert-Led program?

The Idea Stage Path & MVP Optimization Path of the TechSpeak 10-Week Expert-Led Program will run in parallel and require participation in live sessions (which will be also available as recordings), working on assignments, and community interaction throughout the 10-week duration.
 
Every week, you will be assigned coursework where you will learn the materials and take decisive action on what you learn. You will be given templates, guides, and checklists so you can save time and focus on doing the work.

You will then bring your work and questions to our live group sessions where you will be working with a facilitator (currently me) who will check your work, give you feedback, and answer any questions you may have to further your momentum and to ensure you’re not getting stuck.

This way of learning is very effective as you will be able to watch the videos as many times as you want, pause when you need to, do your work at your own pace, and come to the live session prepared with concrete questions, or examples of what you want to accomplish, and with your personal sticking points.

We anticipate the following minimum commitment each week:
2 - 3 hours of live sessions
6 - 9 hours of work outside of live sessions
Total of at least 8-12 hours per week.

What if I can't attend the weekly live sessions?

No worries! We’ve got you covered! Although we encourage live session participation, we do understand that things may come up and you may not be able to attend all live session. If you miss a session, a recording will be available to you.

What types of products do you consider to be Tech?

The program is focused on software products from any industry and we believe that nearly any all expertise can be automated, systematized and scaled with software. 

Therefore businesses providing any type of services, consulting, or freelance that wants to build a tech product is a good fit.

What if I don't have an idea for a specific tech product or I have multiple ideas for tech products?

If you don’t yet have a solid idea to pursue but would like to learn the skills necessary for when you have solidified your idea, the TechSpeak self-paced program is most likely a better option for you.

The 10-week accelerator pace and hands-on approach does not afford you the time you would need to validate and test multiple ideas. If you fall into this category, we recommend that you join the TechSpeak self-paced program.

If I follow the Idea Stage Path, will I be ready to build my solution by the end of the program?

Yes! In the Idea Stage Path, we’ll walk you through every step to validate your idea and build a clickable prototype of your possible solution. You'll also level up as a founder and learn all the steps of the development process and prepare you to manage a tech team effectively and efficiently.

I have an MVP in the market. Can this 10-Week Expert-Led program help me?

Yes. If you already have an MVP in the market, you should choose the MVP Optimization Path of the accelerator to become leaner, more agile, more focused, and efficient, cutting your development costs by up to 50%.

We’ll teach you how to systematically revamp your product development process and iterate to success faster. Learn how to optimize your startup’s product development, manage your teams better, and cut your costs by up to 50%.

“Even though I have worked in Technology for years, I learned a huge amount of usable advice that I can apply straight away to improve my latest business. I would recommend this bootcamp to anybody either in or contemplating a startup".
James Sowry - Director, Radix Software

“I have a strong background in software & product development, but I still learned an enormous amount. Even if you are technical and work at a big company, you’ll learn tons of practical & innovative concepts that you can put to use immediately in your organization.”
Ben Vides - VP, Strategy Development at Acceller
“I’m a developer yet I learned a lot of leadership, CEO things at TechSpeak. This workshop is not just for “non-techie” people, it’s also for developers who don’t want to remain “code monkeys” for ever!
Shiva Manjunath - Full stack developer & entrepreneur 
“Had I known the information I learned at TechSpeak before, I wouldn’t just have a good exit, I would have had a GREAT exit.”
Josef Ruef - CEO of Verical.com & Mentor at Founder Institute

Do you recommend that I join with my team and do you offer team discounts?

Yes! The team that learns together executes with one mind!  One of the biggest benefits of learning the TechSpeak process with your team is that you will all speak the same language (and process) and can hit the ground running by efficiently implementing the strategies that you all learn.

Yes, you can learn this process on your own and try to teach it to everyone else on your team, but not only is this going to be very hard because there are a lot of details in this training and this information is very difficult to teach, unless you are deeply familiar with the process...it is also time consuming to take on the responsibility for teaching everyone, rather than everyone learning the process at the same time on their own and be able to very quickly start working with the same set of principles.

Everyone on your team will have different experiences and will pick up different key elements from the same information and what I find is that when people learn this process together in parallel, they can teach each other these different key elements during planning and implementation of the concepts...pushing each other forward faster.

Team discounts:
2-5 people get 5% discount each
6+ people get 10% discount each


“I rescheduled surgery and missed an important family function to attend with no regrets. I’m sorry that I didn’t bring my entire staff!”
Susan Perry – CEO, Taylannas
“This is an entire soup-to-nuts workshop of everything you need to know to build a startup. This workshop would be great for the whole team!”
Ivy Eisenberg – Lean Customer Research/UX, Our Idea Works LLC

How is TechSpeak different than other Accelerators?

I’ve worked and mentored many entrepreneurs who have graduated from over 10 different accelerators and consistently see that entrepreneurs lack the knowledge of being able to execute on product development effectively…. accelerators assume that founders know it.

Unfortunately, most entrepreneurs:

  • Don’t have the time to go to school or scour the Internet to learn all of the skills of product managers and project managers.
  • Have technical leaders who don’t know an effective process based on Lean and Agile methodologies. This creates confusion, miscommunication, over building, delays, and dysfunction within their entire team.

Some entrepreneurs might know the Lean Startup terminology, but don’t actually know how to turn it into a process that their entire team can follow and execute on.

TechSpeak was designed specifically to address all of these issues and give founders and their teams a practical, actionable process that anyone from a team of 1 to a team of 50, or more, can execute and find product-market fit faster.

Our goal is to help our entrepreneurs learn these crucial skills without giving up ownership in their businesses and as such, we don’t offer funding nor require an equity stake in your company…you gain all of the knowledge and you keep all of your equity.

I'm a complete newbie and have no technical background, will TechSpeak Accelerator go over my head?

No. Any past experience will help, but, it’s, most definitely, not necessary.

The program is fast paced, but, I break down each process step-by-step and make sure everyone understands the material and as the curriculum is 100% online, you will be able to watch the videos as many times as you want, pause when you need to, do your work at your own pace, join the online sessions and get all of your questions answered and all of your concerns assuaged.

Again, you DO NOT need technical experience to participate. When I developed the program, I wanted to make sure that all entrepreneurs walked away with an entire product development process – starting with validating an idea, though planning & development, setting the company tone and culture, executing your plans, and using analytics to improve your product and scale.

I’m based outside of the US.  Can I join the Accelerator?

Yes. The content of the program is location independent. We also will schedule the live sessions to accommodate as many time zones as possible.

What is the goal of the pitch demo?

Our goal is to have you pitch-ready so you can raise money to build your validated product…if you choose too.  You will be prepared to enter pitch competitions, pitch angel investors and/or friends and family, or even apply for grants.  We will provide you with resources to help you identify pitch competitions, investors, and grant opportunities.

Throughout the 9 weeks, you will be developing your pitch, practicing it, and refining it.


On week 10 you will be able to pitch your idea at demo day.

Also, as an intentional byproduct, throughout the 10-week program you will gain an understanding of how to sell and market to your customers, how to acquire customers, your sales and business model, and so much more.

What happens after the 10-Week Expert-Led Program finishes?

After completing the Techspeak 10-Week Expert-Led program, you will continue to be a part of the online TechSpeak community of entrepreneurs through our Slack group.

Our Slack group is a forum with other entrepreneurs who have gone through the TechSpeak self-paced or Accelerator program, so you can continue provide each other support and accountability. 


You will also continue to have lifetime access to the TechSpeak curriculum and the frameworks, templates, guides, and checklists so you can keep on working on them and optimizing your process as you continue to grow and scale.

Is there support available after the 10-Week Expert-Led Program ends?

Yes! After completion of the Techspeak 10-Week Expert-Led program, you will have an opportunity to join our weekly group coaching sessions at $97/mo.

You will also have access to discounted fractional CTO services that are available to all TechSpeak graduates.  The cost to graduates is $250/hr (vs $450/hr to everyone else) and there are no retainer minimums for graduates. Which means, you can book a session for as little as an hour when/if you need unbiased, high level, strategic advice from a Fractional CTO.

I still have further questions. Is there someone I can talk to decide if the program is right for me?

Nelly Yusupova, CTO

About Nelly

Nelly Yusupova is a CTO, with over 18 years experience, leading companies to technical excellence. She is a start-up tech advisor, outsourced CTO, and the creator of TechSpeak for Entrepreneurs.

Nelly is on a mission to help entrepreneurs minimize technology mistakes and through her online masterclass TechSpeak for Entrepreneurs, she provides the roadmap to successfully manage technology teams and projects, without being technical or knowing how to code.

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